Weekly Download 14.13Posted: July 7, 2014
How change happens: by empowering the lunatics. If that catches your attention, read more about it in To Create Real Change, Leadership Is More Important Than Authority. That reminds me of this very good 2001 book, Tempered Radicals: How People Use Difference to Inspire Change at Work.
Why GoPro’s Success Isn’t Really About the Cameras. There is a big difference in selling an experience versus a piece of technology. The Flip Video was the first to capture the idea of easy to use and inexpensive digital video GoPro is selling the experience of your adventure. Cisco paid $590 million in stock for Flip in April of 2011, only to shutter it 23 months later. Meanwhile, GoPro continues to thrive.
Here’s a headline that describes a seismic shift in how consumers are using mobile devices: comScore Says that Over Half of Digital Media Time Spent is On Mobile Apps. One standout piece of information is that 60% of digital time is being spend on mobile devices, up from 50% just a year ago. Numbers are even more dramatic for access to digital radio, maps, photos, messaging, and social media. While this is probably not surprising for those closely in touch with Gen X and Gen Y folks, older generations might find it shocking.